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Month: May 2013

How Important is LinkedIn For B2B Lead Generation?

Can LinkedIn be an effective lead generator for your business? In a study of 3,128 HubSpot B2B customers to determine the strongest platform for lead generation, LinkedIn generated the highest visitor-to-lead conversion rate of all of the social media platforms – 2.6 percent, four times higher than Twitter (.67 percent) and seven times better than […]

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