Episode 269: Idea Generation and Strategy with Andrew Ostry of the American Heart Association

“Tap into your audience as a culture.”

Andrew Ostry is the strategic marketing manager at the American Heart Association. He is an innovative professional with an impressive history of translating data into real insight, leading to action that builds brands and drives business performance. He knows what it takes to propel a brand from good to great. Throughout his career, he has designed, implemented, and monitored consumer research studies and managed projects in collaboration with advertising agencies, external market research companies, and internal cross-functional teams. He excels at directing client discovery sessions to tease out business drivers, brand equities, and user insights that shape remarkable, revenue-generating products and have a proven track record of success developing brands, penetrating markets, and increasing customer engagement.

Listen And Learn:

  • Getting customer buy-in.
  • Bridging the gap between strategy and creative.
  • How to bring creative concepts to life.
  • Why it’s important to tap into your audience as a culture.
  • Defining ownership and “cultural truisms.”

TO LEARN MORE ABOUT AMERICAN HEART ASSOCIATION, CLICK HERE.

TO FIND ANDREW OSTRY ON LINKEDIN, CLICK HERE.

Get customer buy-in through integrated marketing strategies. Call LORI JONES and the team at Avocet to learn more. 303-678-7102.

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StrategyCast Newsletter

Crush Your Marketing Strategy with Just a Few Minutes a Week

Sign up for the StrategyCast Newsletter and receive a weekly marketing podcast episode, clips, resources, and more to help you master your marketing strategy.*

* By submitting this form, I agree to the Terms of Use and Privacy Policy, including the transfer of data to the United States. You’re free to unsubscribe at any time.

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field