1980
Kit Sutorius establishes Sutorius Advertising while serving as VP of Creative at an international exhibit house.
1988
Sutorius Advertising is rebranded to Avocet Communications and unveils its first logo.
1990
A pivotal moment for the firm: After becoming a finalist for a major regional rental car client, Kit and Lori build the agency’s first office in just one weekend. This milestone legitimizes the business, kickstarts hiring, and sets the stage for future growth.
1995
Avocet enters B2C marketing, winning a highly competitive bid for CDOT’s iconic safety campaign initiatives.
1997
Avocet wins several of awards from BMA and PRSA, including being named one of Colorado’s Best Places to Work.
2003
Avocet embraces digital transformation by adding content creation via social media platforms.
2007
Avocet diversifies its client portfolio, landing major integrated marketing communications (IMC) programs for Big O Tires, Papa John’s, Arc Thrift, Massage Envy, and others. The agency embraces digital advertising, incorporating platforms like YouTube, programmatic ad buying, and emerging digital channels, further enhancing its ability to deliver innovative, results-driven campaigns.
2015
Kit retires, and Lori becomes sole owner, making Avocet 100% woman-owned. Industry accolades roll in like hotcakes, with the agency earning titles like Top 100 Women-Owned Businesses, Women to Watch, and Fastest Growing Business.
2020
Amid the challenges of COVID-19, Avocet demonstrates resilience by landing 16 new clients, resulting in only a 15% YOY decline without layoffs. The agency also strengthens its PR and Crisis Communications expertise, managing a multitude of internal and external communications projects for clients navigating the pandemic’s uncertainties.
2024
The Integrate & Ignite podcast evolves into StrategyCast, reflecting the agency’s dynamic growth and modern direction. Avocet earns international EcoVadis certification and is recognized with the Colorado Green Business Silver Award, underscoring its commitment to sustainability and ethical business practices.
2025
Celebrating 45 years: Avocet continues to thrive, growing its legacy of bold, innovative solutions for life-changing brands.
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