Avocet
Blog Archive

Episode 339: How Content Can Boost Your Brand’s Authority with Brad Smith of Codeless

by Avocet Communications

“You can’t compete without a consistent way to build good links.”

 

Brad Smith is the founder and CEO of Codeless, a content production company whose content has been highlighted by The New York Times, Business Insider, The Next Web, and thousands more. He is also the cofounder of uSERP, a digital PR company that helps connect its clients with leading SaaS, eCommerce, SEO, tech, business, and marketing sites to boost brand authority. Fast. Brad has been an in-the-trenches marketer for over a decade, rolling his sleeves up and doing all the dirty work from copywriting to SEO to marketing automation to site redesigns and more. All while working in-house, freelancing, consulting, and providing agency services to almost every industry that crosses your mind. As Brad sees it, companies today don’t need more content. They need better content that actually performs. His companies fix that by producing and ranking SERP-topping content in the most competitive spaces – tech, cybersecurity, finance, etc. – on the Internet.

 

Listen & Learn:

 

  • Understanding the types and styles that are ranking.
  • Exploring search intent.
  • Creating SERP-topping content.
  • The strategy behind competitive keywords and building links.
  • Recommendations and strategies for using images in your content.
  • What should you have in your arsenal of content to boost coverage?

 

Content strategies that build your brand’s authority. Call LORI JONES today at 303-678-7102 to learn more!

TO LEARN MORE ABOUT CODELESS, CLICK HERE.

TO FIND BRAD SMITH ON LINKEDIN, CLICK HERE.