Episode 435: Leveraging Email Personalization to Exceed Customer Expectations with George Kapernaros of the YOCTO Agency

“Many people try to personalize after the sale, but the biggest opportunity is to personalize what happens before the sale.”

Listen & Learn:

  • The goal of personalization.
  • The untapped opportunities to be found in human marketing.
  • Learn how to personalize your marketing strategies for today’s demanding customers.
  • Leveraging email personalization to exceed customer expectations.
  • How perfectionism can get in the way of execution.
  • How he works “learning hours” into his day.
  • Where most marketers get email marketing wrong.

 

George Kaperneros is founder of YOCTO Agency, a boutique eCommerce agency that specializes in email marketing. Through his career. George has been involved in more than 200 product launches, some of which were multi-million-dollar winners. He’s the host of the number one marketing podcast in Greece, and an Xl instructor. George has achieved amazing results as a retention expert for many brands

Learn about the power of personalized marketing approaches that target your customers by calling LORI JONES today at 303-678-7102.

 

TO LEARN MORE ABOUT YOCTO, CLICK HERE.

TO FIND GEORGE KAPERNAROS ON LINKEDIN, CLICK HERE.

 

 

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CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field