467: The Art of Market Entry: How to Define a Category and Educate Customers


Watch the Podcast on YouTube!

“Brand is something that doesn’t happen overnight. It happens incrementally, and those first couple of years are extremely difficult, especially if you’re doing product-led growth.”

Listen & Learn:

  • The challenges of category creation.
  • The importance of taking a stand.
  • The power of small teams.
  • Fireflies’ expansion and exciting features.
  • Early market entry.
  • Customer satisfaction.

 

Krish Ramineni is the co-founder and CEO of Fireflies.ai, a fast-growing meeting assistant and voice intelligence platform based in San Francisco. The company has had a breakout year with their AI Voice Assistant that transcribes meetings, creates notes, and completes tasks. Prior to Fireflies, Krish was one of the youngest product managers at Microsoft, working on cutting-edge machine learning and growth engineering initiatives. Krish loves building and scaling products/platforms/APIs that simplify the way people work. He was featured on the cover of Entrepreneur Magazine: 12 Founders Changing Business 2020 issue.

Category creation for market domination. Call Lori Jones today at 303-678-7102 to learn more.

SIGN UP

Sign up today to receive the latest information on the Integrate and Ignite Podcast, Blogs, and eBooks.
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field