Episode 423: Events as a Core B2B Marketing Strategy with Jonathan Kazarian of Accelevents

 

“Technology has become an expectation with in-person events.”

 

Listen & Learn:

  • Why events need to be more than just a “point-in-time experience.”
  • How technology enhances in-person events.
  • How lead capture technology is advancing.
  • Why events need to be a fully integrated component of all marketing strategies.
  • Where do most brands fail in their event strategies?
  • The importance of having a call-to-action for your event.
  • Getting your best customers to “preach for you” at events

 

Jonathan Kazarian is the Founder and CEO of Accelevents, a leading virtual and hybrid event management platform recently recognized by Inc. 5000 as a top 200 fastest-growing private company in America. As CEO, Jon is focused on leading the company’s vision of helping event organizers and marketing professionals transform their events through innovative technology solutions. As an industry thought leader, Jon actively publishes insights on the events landscape and frequently speaks at industry events such as EventMB’s Event Tech Innovation Summit, BizBash Live, and INBOUND. Jon also chairs the board for the Fall Formal fundraiser benefiting the Dana-Farber Cancer Institute.

 

In-person, virtual, or hybrid, it’s time to integrate an event strategy into your marketing communication planning. Learn more by calling LORI JONES today at 303-678-7102.

 

TO LEARN MORE ABOUT ACCELEVENTS, CLICK HERE.

TO FIND JONATHAN KAZARIAN ON LINKEDIN, CLICK HERE.

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StrategyCast Newsletter

Crush Your Marketing Strategy with Just a Few Minutes a Week

Sign up for the StrategyCast Newsletter and receive a weekly marketing podcast episode, clips, resources, and more to help you master your marketing strategy.*

* By submitting this form, I agree to the Terms of Use and Privacy Policy, including the transfer of data to the United States. You’re free to unsubscribe at any time.

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field