“Sometimes we have to have permission from someone else to uncover our own special kind of genius.”
The eQuilter 15,000 square foot warehouse is located in Boulder, Colorado, and has the largest online selection of high-quality quilt fabrics and related products, with over 22,000 products online and in stock. Luana Rubin, who founded the company with her husband Paul, has a 35+ year background in art, design, and retail. Her eye for color and design – and most especially for identifying trends in the industry – has earned her a coveted membership in the Color Marketing Group and turned her into a world traveler. She has worked in New York and Hong Kong, and been a guest speaker on color and design trends at shows and conferences in Thailand, Japan, Italy, Australia, New Zealand, Russia, South Africa, Mexico, France, England, and Canada. eQuilter’s charity program has raised $1.5 million, and eQuilter has helped to organize and distribute over 12,000 donated quilts for disaster relief, orphans and cancer patients around the world.
Listen And Learn:
- About the myth of the “overnight success.”
- The importance of mentorship.
- Why asking, “what’s next?” is crucial for a creative entrepreneur.
- How she has built her subscriber list to 125,000.
- The importance of brand standing.
- How she creates loyal customers.
TO LEARN MORE ABOUT EQUILTER.COM, CLICK HERE.
TO FIND LUANA RUBIN ON LINKEDIN, CLICK HERE.
We follow our heart at Avocet. Call LORI JONES TODAY AT 303-678-7102 to learn more.