Episode 441: The Grit to Rebrand with Melanie Crutchley of Creyos

“Brand is something that impacts every area of the business.”

Listen & Learn:

  • The hallmarks of a trusted advisor.
  • Credibility, authenticity, and relationships: the marketer’s role in reputation and crisis management.
  • The steps to becoming a trusted advisor.
  • Going beyond simply “serving and responding” to leading and challenging.
  • The important balance between earning trust and being bold when having an impact.
  • Understanding yourself and others and having the ability to ask questions are the foundations of building trust.

Melanie Crutchley is the director of marketing at Creyos, a growth-stage B2B SaaS HealthTech company changing the brain health landscape. Melanie previously spent 10 years in professional services marketing at large national and global firms but moved into growth-stage tech after completing her MBA.

 

Rebranding takes grit, strategy, and vision. Call LORI JONES today at 303-678-7102 to learn more.

 

TO LEARN MORE ABOUT CREYOS, CLICK HERE.

TO FIND MELANIE CRUTCHLEY ON LINKEDIN, CLICK HERE.

 

 

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CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field