“Part of marketing is wearing your consumer hat; it’s just being a consumer yourself.”
Listen & Learn:
- The evolution of personalization in marketing.
- What does it mean to truly personalize your marketing outreach to your customers?
- Examples of personalization in marketing.
- Why 63% don’t use personalization strategies.
- What does it mean when we say we want to personalize the customer experience?
- Why we should be asking our customers what level of personalization they desire
Stephanie Cox is the Chief Executive Officer of Lumavate, a SaaS company making it easy for everyone to create powerful digital experiences. A passionate leader in marketing technology, Stephanie has funneled her personal experience as an enterprise and mid-market marketer and proven successful track record into the company, enabling the digital experience platform to be an integral part of a marketer’s toolbox by powering thousands of digital experiences for well-known brands such as Becton Dickinson, Cummins, Trinchero Family Estates, Roche, and more. Since joining Lumavate in 2017 as the VP of Marketing, Stephanie quickly became an integral part of the company with growing responsibilities resulting in her promotion to CEO. Under Stephanie’s leadership, Lumavate has created a digital experience platform (DXP) built to solve the most pressing business problems enterprise marketers face and challenges the status quo of what marketers should expect from their DXPs and technology partners.
With over 20 years of experience, Stephanie held leadership roles at Salesforce, ExactTarget, Project Lead The Way, Ingersoll Rand, and more. She’s also the podcast host of Real Marketers and interviews marketing and tech leaders from some of the world’s biggest brands. Stephanie is driven to move fast, deliver incredible results, provide a delightful customer experience, and push the boundaries of what’s possible. She’s extremely passionate about empowering women, advocating for underrepresented groups in tech, and mentoring other women leaders.
Are you creating relevant and personalized experiences for your customers? Find out more by calling LORI JONES today at 303-678-7102.