Episode 397: Creating Brand Distinction with Tim Parkin of Parkin Consulting in Part One of a Two-Part Series

“Marketing is all about people.”

Listen & Learn:

  • Experimentation, best practices, and how we need to rethink how we approach marketing.
  • Using the “swap test” to illustrate a buyer’s affinity for a brand.
  • The lack of best practices in marketing.
  • ABE’s Law: Always Be Experimenting.
  • Why it’s important to push customers a bit to see how they will respond to something new.
  • Experiment Zero: the value of experimenting and testing

Tim Parkin is president at Parkin Consulting and is a global marketing advisor and coach who unlocks the revenue potential of world-renowned 9-figure brands by merging behavioral psychology and technology. He specializes in helping marketing teams optimize performance, accelerate growth, and maximize their results. He also hosts a podcast for marketing professionals. In short, Tim helps marketing executives optimize performance and maximize results to unlock millions of dollars in growth. He is also an experienced speaker who can educate, inspire, and motivate teams to maximize their marketing, increase performance, and achieve dramatic growth in record time.

 

Distinguishing your brand in the Sea of Sameness. Learn more from Lori Jones by calling today. 303-678-7102.

 

 

TO LEARN MORE ABOUT PARKIN CONSULTING, CLICK HERE.

TO FIND TIM PARKIN ON LINKEDIN, CLICK HERE.

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

SIGN UP

Sign up today to receive the latest information on the Integrate and Ignite Podcast, Blogs, and eBooks.
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field