Why Mobile Marketing?

intro_blueprint

Have you sat on a bus recently or jumped on an elevator? What are people doing? They’re on their smartphones. Did you know average person checks their phone 110x per day? Nielson also found in March 2013 that mobile app users spent an average 9 hours and 6 minutes per month on social media usage activities. This data is crazy!

For most people, their phone is their lifeline. It’s how we consume most information; traffic, news, social, weather. We are constantly on our devices viewing information and most of that information is instant. If I want breaking news the first place I go is Twitter. If I want to post something for friends and family, I go to Facebook. If I want to show off my professional kudos, LinkedIn.  Mobile has totally changed our behavior and consumption habits.

For marketers this is something serious for you to consider. For instance, the average time someone checks their devices after receiving a notification on their phone is within 3 minutes. No other platform offers you such instant interaction with customers. It’s time start leveraging mobile for your marketing plan. Even with social media mobile is taking over; 80% of time spent on smartphones is while on social sites. There are also more smartphones in US than TVs. Mobile drives even more engagement with social media. On mobile, the weight of social time-spend is even greater than it is on the desktop.

With smartphone technology continually improving mobile isn’t going anywhere anytime soon. I hope this gives you some insight as to why our #AvoSense is to encourage you to add this into your marketing plan.

StrategyCast Newsletter - Powered by Avocet Communications

CRUSH YOUR MARKETING STRATEGY WITH JUST A FEW MINUTES A WEEK

Sign up for the StrategyCast Newsletter and receive a weekly marketing podcast episode, clips, resources, and more to help you master your marketing strategy.*
* By submitting this form, I agree to the Terms of Use and Privacy Policy, including the transfer of data to the United States. You’re free to unsubscribe at any time.

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field
StrategyCast Newsletter

Crush Your Marketing Strategy with Just a Few Minutes a Week

Sign up for the StrategyCast Newsletter and receive a weekly marketing podcast episode, clips, resources, and more to help you master your marketing strategy.*

* By submitting this form, I agree to the Terms of Use and Privacy Policy, including the transfer of data to the United States. You’re free to unsubscribe at any time.

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field