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Blog Archive

Month: February 2016

Content Marketing on LinkedIn

Hard to believe, but LinkedIn currently has 414 million members. The professional network has several different options for sharing content on its platform. But, how do you know which one to use? To execute a strategic content distribution program on LinkedIn there are a few best practices that you should always keep in mind: Make […]

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Online Marketing Tools for 2016

Are you keeping up with constant developments and new tools in online marketing?  The right tools can help you manage your presence, achieve results, and ensure that your digital strategies are successful. Here are several tools worth considering. Before starting any campaign, make sure you’re using the right metrics of online marketing. Only then can […]

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6 Steps to Content That People Will Want to Share

Content: it’s a living thing. It starts as a concept, becomes words and then is branded messaging that distinguishes and reinforces who you are and what you do. It has the power to change hearts and minds, and to make people ACT. But 1st it has to motivate to share. Here is a great acronym […]

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Best Times to Post on Social Media

Social media is 24/7. But, there are some target windows that are better than others. If you are not geographically or regionally oriented keep in mind that 80 percent of the U.S. population resides in Eastern/Central time zones. Facebook: People use Facebook at home and at work and optimal times to post are: 12 – […]

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