Let’s take a short survey. No pen or paper needed. Be honest. When you think of your brand, do you think about the way it’s experienced by your customers? Are the words, phrases, and images you’re using as the voice and the look and feel of your brand accurately expressing who you are? Is that […]
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Sometimes a good metaphor really crystalizes an important point. And, as I am watching spring make a grand entrance once again, I can’t help but think about integrated marketing. Seriously!! That’s where my mind goes!! But, think about it; watching everything bud, bloom, green-up, and transform…you can’t help but notice the interconnectedness of it all. […]
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