Avocet Communication’s Creative Team to Introduce New Logo and Website for Popular Entrepreneurial Event
LONGMONT, CO (March 1, 2021) – In addition to orchestrating all event logistics and coordination, Avocet Communications has announced that it will be giving Longmont Startup Week, one of the community’s most popular gatherings for entrepreneurs, intrapreneurs, investors, and talent, a brand refresh.
The brand refresh will include a new logo design and website.
“We wanted the event’s look and feel to reflect its vibrancy and unique offerings,” said Lori Jones, president and CEO of Avocet Communications. “For years, LSW has been an invaluable resource for the Longmont business community. It brings together leaders and innovators that are committed to helping our community and each other succeed. Our creative team is thrilled to bring that spirit to life.”
This will be LSW’s seventh year. Avocet has been involved since the beginning as a sponsor and in providing marketing and public relations assistance. This year, the agency was tapped to fully orchestrate the five-day event which will involve speaker coordination, sponsorship outreach, all event planning and logistics for virtual and in-person events, all marketing, public relations and media outreach, and more.
This year’s LSW will be held virtually starting July 26 – 30. from 9 a.m. – 3 p.m. each day. Sessions will be held online and zoom rooms will be situated around Longmont for public viewing. There will be two live in-person, end-of-day social events on Monday, July 26 and Friday, July 30.
Longmont Startup Week is supported by several local partners including High Plains Bank, EforAll, Avocet Communications, Docketly, Ward Electric, and Sticker Giant, as well as Innovate Longmont, the Longmont Downtown Development Authority, and the Longmont Economic Development Partnership.
Avocet Communications, a nationally recognized marketing agency known for its bold and brave creative strategies designed to help its clients increase customer count, ignite growth, and position their brands for success, has been doing business in Longmont for over 40 years.
About Avocet Communications: Founded in 1980, family-owned Avocet Communications has earned a national reputation for helping its clients increase customer acquisition through integrated marketing communications solutions. The agency represents asset-intensive and consumer and business brands globally. Its strategic team of marketing, creative, media, PR, and technology professionals build campaigns and top-of-mind awareness for its clients through innovative, ROI-based strategic development, branding, marketing, advertising, media relations, social, and digital programs that accelerate business growth. Avocet has been named one of Colorado’s Top 100 Women-Owned Businesses by ColoradoBiz magazine several years in a row and was named to BizWest’s Mercury 100 list year-over-year. The Denver Business Journal has consistently ranked Avocet in its list of Top 25 Advertising Agencies in the state. Visit the website at www.avocetcommunications.com. And listen to Avocet’s Integrate & Ignite Marketing Podcast here.
About Longmont Startup Week: Longmont Startup Week is a week for Colorado startups and upstarts. Since 2014, this extraordinary event, held every summer in the last week of July, has brought together entrepreneurs, intrapreneurs, investors, and talent to invigorate and nurture Longmont’s entrepreneurial ecosystem. By leveraging Longmont’s innovative human and social capital, and infrastructure, Longmont Startup Week gives attendees real-world tools and knowledge to launch, expand, and grow their ventures. Events and content throughout the week focus on creators, commerce, capital, and community and highlight Longmont as an entrepreneurial ecosystem for civic innovation.
About Startup Week™: Every year, over 75 communities across the globe host a Startup Week™, a program of Techstars. Startup Week™ is more than a conference, it’s a celebration. Startup Week™ brings entrepreneurs, local leaders, and friends together over five days to build momentum and opportunity around your community’s unique entrepreneurial identity. Join in a celebration led by entrepreneurs and hosted in the entrepreneurial spaces you love. Over the course of five days, participants in Startup Week™ can choose the events they’d like to attend. Typically, these events are held at various venues across a city. Speakers from the community, and outside it, are brought in to share their stories to motivate and inspire the entrepreneurial community.