Blog Archive

Month: July 2012

Playing Fearless, a Lesson from Golf

The Avocet team had the opportunity to participate in Arc Thrift Stores charity golf outing this past week. Beyond it being a great time on the course to spend the day outside with the team, I learned a few things along the way. The tournament format allowed for the best ball to be used at each point in the […]

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The Mobile Consumer

In today’s complex marketing landscape, it is increasingly difficult to capture your share of consumer attention.  If your business is in business to make money (and who isn’t) then one of the best ways to sell whatever it is that you are selling is with mobile marketing. “Don’t leave home without it” may be the […]

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Six More Months To Go: Asking The Most Important Question Of 2012.

• Believe it or not, the year is half over. Now’s the best time ever to evaluate the past six months and ask the most important business question of the year: What do you have to do for the rest of this year to reach your profit goals? • Without profit goals, your company has […]

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Content Curation

Savvy marketers are constantly challenged with creating engaging content that resonates with target audiences.  Why is it so important?  Because getting as many people as possible to engage with your content helps both with building brand awareness and brand affinity and it plays a big part in SEO and social strategies. Here are a few best […]

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