Right Time. Right Place. Right Content.

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Providing the right content at the right time in the right place is a critical component of a sound marketing strategy.  Curating and publishing content that is useful to your target customers is not a quick and easy process but it is definitely worth the time and effort.  Remember the three C’s when creating your content plan – Care, Congregate, Convert.

1. What do my customers care about?  Give the people what they want and they will want to hear from you.

2. Where do my customers congregate online?  Location, location location….do they spend time reading blogs, engaging with social media, downloading white papers or interacting with forums?

3. What is the conversion path?  Will the call to action be a Request for Information, Buy Now, Sign Up for Email or Attend a Webinar?

And don’t forget about digital optimization – make sure to include relevant keywords, tags, links etc.  Search engines love good content too!

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CRUSH YOUR MARKETING STRATEGY WITH JUST A FEW MINUTES A WEEK

Sign up for the StrategyCast Newsletter and receive a weekly marketing podcast episode, clips, resources, and more to help you master your marketing strategy.*
* By submitting this form, I agree to the Terms of Use and Privacy Policy, including the transfer of data to the United States. You’re free to unsubscribe at any time.

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StrategyCast Newsletter

Crush Your Marketing Strategy with Just a Few Minutes a Week

Sign up for the StrategyCast Newsletter and receive a weekly marketing podcast episode, clips, resources, and more to help you master your marketing strategy.*

* By submitting this form, I agree to the Terms of Use and Privacy Policy, including the transfer of data to the United States. You’re free to unsubscribe at any time.

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field

CONTACT

It’s time to be fearless. It’s time to be bold. Call today and ignite your success! 303.678.7102.

LONGMONT (Headquarters)

425 Main Street
Longmont, CO 80501

DENVER

2373 Central Park Blvd, Ste 100
Denver, CO 80231
*Required Field