468: Marketing Leadership
“You can’t be a marketer without courage.” Listen & Learn: The power of using technology for good. Creating and shaping a category. The challenges of
Menu
“You can’t be a marketer without courage.” Listen & Learn: The power of using technology for good. Creating and shaping a category. The challenges of
“A category name is not intended to be completely self-descriptive and self-evident.” Listen & Learn: How important is it for a company to create its
“We exist to remove all the barriers of pain, whether that’s through medication or it’s about choosing the right product or having the best experience.”
“You can have the best ideas in the world and sit around a board table with all sorts of hypotheses, but if it’s not interesting
“Networking bridges the gap between where the person currently is at and what their goals are.” Listen & Learn: Why networking is much more
“You need to fail to be successful.” Listen & Learn: Celebrating failures as an entrepreneur. How this visionary has scaled his business over 15
“Your product, no matter how cool, won’t sell itself.” Listen & Learn: Why early-stage companies too often think their product will sell itself and
“No one is talking to their customers but everyone is running around saying their customer-centric.” Listen & Learn: How more empowered customers are impacting marketing
“Our vision as an organization is collective.” Listen & Learn: Challenging the status quo. Redefining economic development. How she worked with local decision-makers as
“The biggest wins happen just by making your business repeatable and repeating what’s already working.” Listen & Learn: How different generations approach and
“Leadership is not a linear journey.” Listen & Learn: Elements of empowered and effective leadership. Creating cohesion and a unified culture with remove and
“When it comes to marketing to people and helping educate them, it’s (about communicating) what can this (technology) do that we can’t do
© 2000-2024 Avocet Communications Company
Sign up for the StrategyCast Newsletter and receive a weekly marketing podcast episode, clips, resources, and more to help you master your marketing strategy.*
