Category: Branding

  “Conversational marketing allows you to have conversations with your customers along the whole journey.”   Listen & Learn: The advances in AI that are

  “A brand is defined in a consumer’s mind and that takes time.”   Listen & Learn: Products don’t sell themselves. Why being bold and

  “The best way to succeed is to have a brilliantly designed innovation that is well-timed in the market.”   Listen & Learn: How to

“As a small business you need to communicate your name. You don’t want them to remember the cuteness of your logo; you need them to

“Being bold is about going against the grain, moving forward without fear.”   Listen & Learn: Eight secrets to bold marketing. Moving your brand from

“You’re not trying to learn everything possible about your customer. You’re trying to learn everything possible that is relevant to the value they expect from

 “Starting your own Amazon store isn’t hard; don’t get overwhelmed.”   Janis Carmena, founder of eCommerce Queen Bee, helps entrepreneurs to build their own private

 “There is no Easy Button. The same timeless principles that applied 25 years ago will apply 25 years from now.”   Curt Mercadante, founder of

“I care enough about WHO you are to KNOW who you are.”   Bea Wray has five years of experience in personal branding and authority marketing. Her

“Unless you’re a Hollywood producer, don’t get too fancy with your production.”   Gideon Shalwick is a serial entrepreneur who’s been creating content in the

“I want to see emerging brands succeed. We don’t want to have a world of just Coke and Pepsi.” Carolyn Lowe founded ROI Swift in